Digital Marketing Pioneer & Entrepreneur
I started working in Search in 2004 when Google was in its infancy and most recently formed my own eCommerce clothing brand
I started working in Search in 2004 when Google was in its infancy and most recently formed my own eCommerce clothing brand
I played a pivotal role in founding & growing multiple early-stage digital marketing agencies. I managed paid search for large global brands such as QuickBooks, Kroger, Anheuser-Busch Inbev, Humana Medicare, Four Seasons Hotels, DIRECTV, Sony Music, BMW, SAP, SiriusXM, & Jazwares.
I started analyzing web analytics data In 2001 when the web was in its infancy. I moved on to learn to use powerful analytics tools such Adobe Web Analytics, Adobe Discover, & Google Analytics. I later became an expert in creating custom dashboards using Looker (Google) Data Studio.
As a small business owner and agency contractor, I gained experience executing paid and organic search (SEO) and social strategies at the ground level. I've managed paid social campaigns for large brands like Anheuser-Busch Inbev and for small companies like my own.
In addition to founding multiple digital agencies and speaking at industry conferences, I built my own Shopify online clothing store, theBlueOceanLife.com.
When I co-founded an agency in 2010, I led business development and marketing efforts. I went on to form my own creative agency in 2013 and worked in a freelance capacity at multiple agencies in sales roles. I've most recently helped coach small businesses on sales and marketing strategies.
I’ve leveraged AI to enhance Blue Ocean Life’s strategies and customer experience, blending technology with a human touch. I also help other businesses harness AI to innovate, streamline operations, and stay competitive in today’s evolving market.
If you're growing your own start-up or small business and don't have the money to hire a full-time CMO, I can help devise and execute a multichannel sales and marketing strategy on an ongoing or on-demand basis.
When I first read game-changing book "Blue Ocean Strategy" in 2013, it changed my thinking about life and business forever. I then adapted "Blue Ocean Strategy" to the digital world and formed multiple companies inspired by the concept.
I learned that you should never prioritize your career or business over your well-being. Since recovering from burnout, I have adopted a holistic approach to health and wellness that many professionals can learn from.
849 Blair Rd
Copyright © 2024 MP Coughlin - All Rights Reserved.
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